anthony galvin

Technology, creativity & humanities

Yesterday at AKQA London, Alec Ross took part in a Q&A. Ross is former innovation advisor to Barack Obama and Hillary Clinton. The session was wide ranging covering genetic testing, cyber warfare and the US election. But the topic that got me thinking was when Alec described the skills that people will need in the future to be employable in a more automated world.

Alec’s answer was that people will need to combine excellence in technology, creativity and the humanities (social sciences, psychology, politics etc…). The need for “creativity in the age of automaton” isn’t a new idea. But humanities in the age of automation was a new addition!

Listening to Alec I realised that many of the best developers I’ve encountered in my agency career would already fit this profile. Developers with a background in music or fashion or cartoons or in some other discipline beyond just computer science. Some with a pure computer science background often have a hinterland - a not so hidden passion for triathlon or pickled onions.

This isn’t a plea for developers who don’t know their (pickled) onions. Deep tech knowledge, and a genuine understanding of the fundamentals is mandatory. It’s a recognition of the fact that a well turned out line of code on its own isn’t going to be enough. Solving complex problems requires deep collaboration. Collaboration with people of different disciplines and levels of technical expertise. The most successful agency side developers are not just receptive of input from designers, strategists et al. They are empathetic to the objectives of different disciplines and able to contribute to the process.

We often talk about T-Shaped individuals (especially when hiring). This sometimes masks the reality of an organisational structures and processes that make it hard for such people to succeed.

Finding ‘renaissance’ developers today is one thing. The T-Shaped developers of tomorrow are probably a bigger concern. If Ross’ hypothesis is correct then current trends in UK education policy are a serious concern. Rather than reducing the emphasis on arts and creative subjects, we should be emphasising the importance of these. Not at the expense of STEM subjects, but in conjunction with them. Perhaps I’m biased - I’m Music Tech graduate, who works in technology. 

#work #education #creativity #skills #akqa

2016-02-24 12:32:46 GMT permalink