Tools are recursive.
Increasingly the conversations I’m having in the office are about tools - digital tools, scalable tools, technology as a tool. But these conversations quickly get meta. There are as many definitions of a digital tool as there are tools themselves. And many of these tools are really incremental pieces of technology, built on a whole heap of other tools and platforms.
As an example, some people in the office have been using Slack, a collaboration and communication tool that’s been getting some press (and dollars) recently. Slack uses, amongst other things, some Amazon AWS tools. Which are tools that we also use to build tools for our clients. And you can create and integrate other tools with Slack, allowing you to create tools to extend a tool that you use to help a team create tools.
Confused? You probably shouldn’t be. The fact that there are few new ideas and that we are building on the ideas / frameworks / shoulders of others is surely standard operating procedure in the current point of our post-sampler creative and cultural continuum.
But what’s important is not the just the originality of the 1% being added to the collective digital noise, but the story that you tell. The how, what and why matter as much as the code you write. Perhaps story points shouldn’t just be in the backlog.
2014-12-11 21:53:57 GMT permalink